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Specialized Writing for Arts & Entertainment

     
     
     

Ruth Ferguson - Performer Biography & Mini Promo Kit
The most incredible thing about Ruth Ferguson is not what she has done, but how she has done it. She is an outgoing, upbeat, high energy person with a natural instinct for channeling her enthusiasm into virtually any role, life circumstance or entertainment opportunity.

As a professional performer for more than 20 years, Ruth's experience runs the gamut from stage and television to stadiums and billboards. Her versatility and verve has propelled her through a career in
<read more - opens in pdf>
 

 

 
 
 

 

   

Dennis Dubbin (singer) - Performer Biography
Passion. Dedication. Risk. At that elusive place where talent, determination and opportunity meet, you find Dennis Dubbin. As an accomplished singer, dancer and actor his career is well on its way to becoming a dream come true, but this performer takes nothing for granted. "Talent doesn't amount to anything if you don't do something with it" says Dennis.

The evidence of true dedication to his craft is seen in the breadth of his achievements. Appearing in more than 20 theatrical stage productions, singing in 5 languages and performing live on tour with
<read more - opens in pdf>
 

 
     

Deanna Dubbin (singer) - Performer Biography
Deanna Dubbin is a musical spirit on a journey of discovery. In each of her projects, the deep desire for true quality in her work is only matched by her stunning voice, bringing a unique richness to every performance. Delivering original arrangements, writing music, creating and producing are all in her domain as a complete artist and entertainer.

Born into a multi-talented, musical family, Deanna did not have to look far to see where she belonged. As her gifts unfolded, so did opportunities to bring her voice to the stage. Her professional beginning was
<read more - opens in pdf>

   
   

Brad Steckel - Feature Article - Business Profile
When Brad Steckel explains his enthusiasm for his work, he offers the description "like a hot puppy on a shady patch of grass." The image conjures up visions of a happy, purposeful, completely absorbing moment. It's this joyful commitment that has attracted opportunity throughout his career in music.

Educated at Berklee College of Music in Boston, Steckel is a multi-instrumentalist, vocalist, writer, arranger, producer, engineer and owner of Calgary based Nevin Park Recording. A genuinely down to earth guy, he's reluctant to list the names of superstars who have shaken his hand. Instead, his brushes with fame (Madonna, Sting, Paula Abdul) are
<read more - opens in pdf>

   
   

Celebrate the Music - Event Promo Writeup
They will romance you, rock you, move you, melt your heart and lift it again. Not only their music but everything that they are is brought into the light and into your heart with "Celebrate the Music!" <read more - opens in pdf>

Marketing Copy, Business Proposals, Advertorials, Business Profiles

   
Human Design - Craig MacKay - Brochure
After an interview and series of questions, essential information, motivational copy and a bio were written for this brochure.
 
Every day we are faced with decisions, all the way from little ones like what to wear or what to eat, to which activities we will participate in and life changing choices that define our path for years to come. How do we know what’s right for ourselves as opposed to someone else? We all need a reliable way of making decisions in our lives" <read more - opens in pdf>

   
   
Party Impressions - Entertainment Company - Media Proposal
This proposal includes an overview, a specific "pitch" and logistical details involved in a proposed television appearance.
 
It takes more than a DJ and an open bar to make a party memorable! Adding a special touch that’s unique is a lot easier with the know-how offered by a party professional. Nicholas Page of Party Impressions is an expert on fun and innovative concepts that will make your event memorable. <read more - opens in pdf>

   
Barb Fehr - Retailer - Business Biography & Promo Kit
The hard copy promo kit (right) was made available in this retail consignment store, as an info package for potential vendors.
Package includes: - brochure - fact sheet - retailer biography - business card
 
The merchant group at Jane Doe Marketplace & Cafe covers a wide variety of people with one thing in common - the desire to offer their quality products to shoppers in a great location, under business terms that are fair and affordable.
 
 

 

     

Consumer Magazine Articles

             

Creating Your Home Spa Wish List
 

The smallest room in the house has become a big focus for creating a home environment that promotes relaxation. From twisting, twirling water in the bath to racks that warm your towels, there are more luxurious options than ever before to transform an ordinary bathroom into a corner of paradise. And now, bun-warmers are no longer found only found in the kitchen. What’s on your wish list? <read more - opens in pdf>

 
Home Security Goes High Tech
 

Long ago, “home security” meant making sure the door was locked when you went out. When home alarm systems came into fashion, the security conscious homeowner used a setup that consisted of motion sensors and gadgets attached to windows and doors. It seemed like a good solution at the time. A problem that surfaced immediately though, was a high incidence of false alarms. These primitive alarms were also ineffective in cases where a burglar could <read more - opens in pdf>

 

 

 
Heating & Cooling from the Ground Up
 

Interest in geothermal energy for the home is blossoming across the country, evidenced by the availability of industry training, consumer protection initiatives, ongoing university research, and government grant and education programs for homeowners.

A geothermal heating and cooling system uses underground pipes and a heat pump to collect and transfer heat from the earth to your house in winter. In summer, it works in reverse to transfer heat out, to cool your house. Although you might not have heard much about geothermal systems <read more - opens in pdf>

 

Kitchen & Bathroom Makeover Budgets
 

A 25 year old car is considered a “classic” among car experts. This distinction is proudly advertised by owners of these aged beauties but when your kitchen or bathroom hits a similar vintage, it’s anything but “classic”.

According to Statistic Canada, more than two thirds of Canada’s 11.5 million private homes were built before 1980. That’s a lot of kitchens and bathrooms with chipped countertops and cracked vinyl flooring. If yours is one of them, sharpen your pencil to work through some numbers before you take a sledgehammer to anything.<read more - opens in pdf>

 

 

 

Alison has written

more than 40 feature articles

for print publications.

 
Redefining Home Entertainment
 

There are reportedly some people who still get in their car and drive to the video store with their membership card in hand, browse the aisles for the movie they want then drive back home to watch it in their DVD player. Some people also take what are called “rolls of film” into a retail outlet and come back an hour or a day later to see their pictures in printed form. If this sounds like you, it’s time to get up to speed with technology before these old ways of doing things are no longer available to you.

The digital age is moving at lightning speed into our lives, offering wonderful ways to enjoy new technology at home. With the personal computer having become a mainstream source of entertainment, PC users have driven the demand for bigger, faster and more flexible technology to satisfy a thirst for <read more - opens in pdf>

             

Writing for Media (releases and articles) is in the Media Gallery.

 

 The creative link between what you want to accomplish with your business, and seeing it happen.

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